To get started, see if your product or industry is featured in IBISWorld -- a specialized database of industry information.
Another useful starting point is Statista. As the name implies, this database is a great place to search for statistics about your product. For some products, an in-depth report or a visually-appealing infographic may be available.
Use Reference Sources to:
* Get a quick overview on a topic * Find facts fast * Lead you to additional resources
Listed below is a small sample of TCNJ's online reference sources. You can search for more here, or ask a librarian for assistance finding reference sources for your specific product.
Offers business intelligence, industry trends, statistics, market research, sales leads & corporate profiles in your choice of formats and access plans. Industries covered include apparel and textiles; food; wireless and cellular; transportation and supply chains; and more.
Covers more than a hundred types of food. Provides information on the food's origins, the health claims and myths associated with it, and the scientific evidence to support -- or refute -- these claims.
Information on every aspect of American food and drink, discussed within the context of politics; geography; commerce; technology; medicine; class structure; agriculture; and symbolic, spiritual, and ethical values.
Examines every link in the food chain. Forty maps are arranged into sections covering Contemporary Challenges; Farming,;Trade; and Processing, Retailing, and Consumption. A good introduction to the global food system.
Presents the quantitative and qualitative data and information needed by nutritionists, dieticians, and health care professionals. It proceeds from human development to body systems and disease to micro/macro nutrients and concludes with nutrition counseling and community nutrition.